EIM

Inbound marketing, Content Marketing, Guest Blogging


Category: Marketing

4 Ways to Say Thank You to Your Customers this End of Year

4 Ways to Say Thank You to Your Customers this End of Year

The end of year is a time for thanksgiving. Not only are we thankful for making it through the year, we are also thankful to those who made it worthwhile. Friends and family who were there for us through thick and thin. We wrap our gifts, beautifully, just to show them how much we appreciate […]

Read More

4 Ways to Increase Your Brand Visibility Online for the Holidays

4 Ways to Increase Your Brand Visibility Online for the Holidays

The place of visibility in business cannot be undermined. It’s brings your business to the consumer’s consciousness. Maximum visibility used to be the prerogative of big brands who could afford spending thousands of dollars on advertising – a privilege small businesses didn’t have. However, times have changed. Web 2.0 has broken that monopoly, giving businesses […]

Read More

6 Ways Artificial Intelligence Is Transforming Digital Marketing

6 Ways Artificial Intelligence Is Transforming Digital Marketing

Before, artificial intelligence (AI) was nothing beyond a movie plot (A.I Artificial Intelligence, 2001). It has since been quite a buzzword. No one thought it would jump-start industry projects like Apple’s smart personal assistant, Siri, and Amazon’s refined machine-learning algorithm that accurately suggests Product Recommendations based on consumer behavior. As it turns out, that was […]

Read More

4 Ways to Beat Your Competition at Christmas Sales

4 Ways to Beat Your Competition at Christmas Sales

Competition is constant in every market. In the US alone, there are 3.8 million retail businesses. If you want to beat your competition at Christmas sales, you must make a strong case against the many options at the consumer’s disposal.

Read More

4 Holiday Marketing Blunders You Can’t Afford to Make this Season

4 Holiday Marketing Blunders You Can’t Afford to Make this Season

These are good times for sales. Businesses are making a ‘kill’ from the demand that comes with the holiday. It seems as though consumers have been waiting for this period all year long as they troupe in numbers into stores. From one item to another, they strike out items on their bucket list until it’s […]

Read More

How to Get a Chunk of Your Customers Christmas Shopping Budget

How to Get a Chunk of Your Customers Christmas Shopping Budget

Christmas sales account for about 40% of all annual shipping. Who are the people behind the shopping? Consumers. The reason for this isn’t far fetched. Christmas is one of the biggest festivities in the world. Hence, it’s widely celebrated.

Read More

5 Ways to Give Your Customers a Memorable Holiday Sales Experience

5 Ways to Give Your Customers a Memorable Holiday Sales Experience

It’s that time of year when we have a lineup of sales events – the likes of Black Friday, Cyber Monday and Thanksgiving. It all comes to a crescendo with Christmas. There’s a lot of buying and selling to commemorate the season. It’s always a challenge for retailers to match consumers insatiable demand at this […]

Read More

5 Ways to Have Merry Sales this Christmas

5 Ways to Have Merry Sales this Christmas

The curtains of the year are falling down. Christmas is around the corner. Everyone is warming up to the festivities. There are many reasons to be merry. In the spirit of the season, people are buying things more than ever. A gift to oneself, friends and family, comes handy.

Read More

4 Surefire Ways to Sell Out on Black Friday

4 Surefire Ways to Sell Out on Black Friday

November is a great month in the sales calendar. It plays host to Black Friday – the biggest sales event in the year. The origin of Black Friday is a story for another day, but it’s a tradition that isn’t going anywhere anytime soon.

Read More

6 Simple Distribution Tips for Every Distributor

6 Simple Distribution Tips for Every Distributor

The distribution business spans many industries. Some firms are brick and mortar while others are solely e-commerce operations. Some do a bit of both. Whatever the format, distributors all have similar challenges. Managing cash flow, hiring and training the best employees, boosting sales and managing inventory tend to be among the usual concerns. However, they […]

Read More