The e-commerce industry is one of the biggest in the world today. And chatbots are playing a huge role in pushing it forward. The artificial intelligence technology is used to enhance business and customer relationship. Amongst many other benefits, it enables businesses to communicate effectively for customer satisfaction.
Companies of all sizes are working to improve their online marketing. Digital marketing efforts seem to be taking over the marketing campaigns of businesses as of recent, due to their inexpensive abilities to reach larger crowds of people with the number of individuals online today. So as online marketing grows in importance, the management of […]
Owners and operators of small to medium businesses are continually bombarded with buzzwords from the digital marketing sphere and it can be really difficult to know what to focus on. Budget of course is a key factor for any business but none more so than the small to medium business. Owners and managers don’t want […]
Brand marketing can go a long way to impact the financial strength of a business. And when all evaluation is done, what really matters is how a company’s brand image can contribute to its financial growth. In the early stages of a company’s growth, what everyone is usually after is how to create a brand that […]
The question on the minds of many when it comes to creating a digital marketing budget is “what should be included in my digital marketing budget?”. This is a very legitimate question, especially if you’re to consider what so many statistics are showing us concerning budgeting across various segments and how they tend to fluctuate […]