It isn’t totally up to a brand to determine how cool it is. Other people’s opinions matter too. Consumers are…
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Organizing a Successful Email Marketing Campaign
A successful email marketing campaign is marketing gold. You are speaking to prospects who already have purchased or used your…
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Online contents aren’t written for personal consumption. They are published on the web for people to see them. But with…
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Content drives conversations in digital marketing. You give prospects something to think of and talk about. A brand that keeps…
Continue ReadingAre “Google My Business” Attributes a Ranking Factor?
Creating a profile on Google My Business creates the most accurate information for people searching for a business. It’s also…
Continue Reading4 Ways to Minimize Your Content Marketing Budget Without Compromising Your Standards
With an estimated 50 billion-dollar revenue in 2019, the content marketing industry is lucrative. The reason behind this isn’t farfetched.…
Continue Reading4 Ways to Know If an Influencer is Truly Influential
Influencer marketing is a relatively new trend shaping marketing in different ways. Rather than invade consumers’ privacy and compel them…
Continue Reading7 tips on how to manage your business’ online reputation
Long gone are the days when word of mouth and print media coverage were the sole custodians when it came…
Continue ReadingHow to Outsource Your Content Marketing Without Losing Out
With opportunities abound in the online marketplace, content marketing is no longer an afterthought. It has become a major activity…
Continue Reading4 Trends in Hiring Talent for Your Content Marketing
Over 4 million blog posts are published everyday on the internet. You have a brand. Putting it out there is…
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