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How to Step Up Your Facebook Video Advertising Game

How to Step Up Your Facebook Video Advertising Game

In the modern fast-paced world, social media is all about striking images, attention-grabbing videos with catchy titles, and compelling content. Nobody has time to sit through your documentary on why your brand is special or what it has to offer that others lack. The harsh reality is, few people really care. That said, Facebook video […]

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5 Ways to Give Your Customers a Memorable Holiday Sales Experience

5 Ways to Give Your Customers a Memorable Holiday Sales Experience

It’s that time of year when we have a lineup of sales events – the likes of Black Friday, Cyber Monday and Thanksgiving. It all comes to a crescendo with Christmas. There’s a lot of buying and selling to commemorate the season. It’s always a challenge for retailers to match consumers insatiable demand at this […]

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5 Ways to Have Merry Sales this Christmas

5 Ways to Have Merry Sales this Christmas

The curtains of the year are falling down. Christmas is around the corner. Everyone is warming up to the festivities. There are many reasons to be merry. In the spirit of the season, people are buying things more than ever. A gift to oneself, friends and family, comes handy.

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A Guide to Updating Your Website for Mobile-First Indexing

A Guide to Updating Your Website for Mobile-First Indexing

Google forewarned everyone about the coming of mobile-first indexing months ago. Now that it’s slowly rolling out, there are still a lot of website developers that have been caught napping on this trend. If you’re one of those who still don’t know what it is, here’s a guide on how you can get your website […]

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4 Surefire Ways to Sell Out on Black Friday

4 Surefire Ways to Sell Out on Black Friday

November is a great month in the sales calendar. It plays host to Black Friday – the biggest sales event in the year. The origin of Black Friday is a story for another day, but it’s a tradition that isn’t going anywhere anytime soon.

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4 Deadly Mistakes to Avoid When Scaling Your Business

4 Deadly Mistakes to Avoid When Scaling Your Business

Business is thriving. Your clientele has increased, and more opportunities are opening up for you. To maximize your business potentials, you need to scale. One common desire among entrepreneurs is to grow their business. But often times, this isn’t matched with the mechanisms for a safe landing. The lack of balance leads them into troubled […]

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6 Simple Distribution Tips for Every Distributor

6 Simple Distribution Tips for Every Distributor

The distribution business spans many industries. Some firms are brick and mortar while others are solely e-commerce operations. Some do a bit of both. Whatever the format, distributors all have similar challenges. Managing cash flow, hiring and training the best employees, boosting sales and managing inventory tend to be among the usual concerns. However, they […]

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4 Effective Strategies for Online Affiliate Marketing

4 Effective Strategies for Online Affiliate Marketing

Before the online market became saturated, affiliate marketing was a goldmine for anyone with basic computer skills. Businesses and affiliate marketers worked closely to make sales. It was a win-win situation for both parties. But with millions of businesses online today, it takes more than setting up an affiliate website to facilitate sales.

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4 Easy Ways to Advertise Your Small Business for Free

4 Easy Ways to Advertise Your Small Business for Free

Advertising is integral to promotion. Having the best goods is futile if no one is aware of what you are selling.  But advertising doesn’t come cheap. Companies budget huge funds for the sole aim of putting their products out there. Money spent on advertising isn’t a waste – they generate profit for the advertisers. So, […]

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How to Create Awesome Content That Attracts Quality Links and Improves Ranking on SERPs

How to Create Awesome Content That Attracts Quality Links and Improves Ranking on SERPs

Content tops the numerous ranking factors that determine the SERP of a site. Not just any kind of content, but unique and informative. With great content, you can reach the audience on social networks, and thus, expose your business. In return, you will earn some quality backlinks. Moreover, by providing helpful information to readers, you […]

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