EIM

Inbound marketing, Content Marketing, Guest Blogging


5 Essential Mobile Stats Every Entrepreneur Should Know [INFOGRAPHIC]

5 Essential Mobile Stats Every Entrepreneur Should Know [INFOGRAPHIC]

This post is a contribution from David Hamann. What distinguishes an entrepreneur from a financial analyst is that the entrepreneur tends to look outside the box, while the financial analyst looks inside the box (or sheets for that matter). However, that’s really just the stereotype. An entrepreneur isn’t bound to look only outside the box. […]

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How Can You Design A Successful Social Media Marketing Strategy

How Can You Design A Successful Social Media Marketing Strategy

Social media has come a long way from “who needs social media for business promotions?” to “how can we boost our sales with social media?” Social media certainly makes an attractive platform for marketing businesses of every size and scope, provided you have a well-documented strategy in place. If you are creating a social media […]

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How to Use Guest Blogging to Promote An E-Commerce Website

How to Use Guest Blogging to Promote An E-Commerce Website

E-commerce websites are usually large online properties where high volume of traffic is needed for real sales to happen. Top marketers help online stores work on the conversion rates optimization to see that they are able to convert much of that traffic into buyers. But what happens if your e-commerce website fails to attract enough […]

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Direct mail marketing: How to Generate and Convert Leads into Customers

Direct mail marketing: How to Generate and Convert Leads into Customers

This post was written by Christopher Austin. The opinions expressed in the content are the views of the author. When firms used to market themselves through the postal system; potential customers would receive a small gimmick and be excited about the post! Today, between the fixation on social media and the level of junk going […]

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Top 6 Benefits of Live Chat for E-Commerce Websites

According to Econsultancy, live chat offers 73% customer satisfaction level (the highest from all other customer service channels) as compared to email (61%) and phone (44%). If you’re wondering why your ecommerce business needs a live-chat feature, a study by BoldChat found that 79% of users prefer this mode of customer service because of the […]

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Why Online Customer Reviews Are Important For Small Businesses

Why Online Customer Reviews Are Important For Small Businesses

How crucial are online customer reviews for small businesses? They are extremely important, it turns out, because over 90% of consumers read online reviews before consulting a small business. Depending on whether they’re good or bad, people decide if they should do business with the company or not. With a number of online reviews and […]

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How to Use Guest Blogging to Market A Financial Services

How to Use Guest Blogging to Market A Financial Services

Any business in the financial sector must understand that when it comes to customer success, more is always better. You need your website before more eyeballs, and you need more customers for your business to experience increased growth. With the internet, there are so many ways to grow a financial services company and begin to […]

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10 Ways to Get Your First Customer Without Spending a Dime

10 Ways to Get Your First Customer Without Spending a Dime

So you just started your business and it’s not looking like you’re anywhere near getting your first customer. You’re worried and you don’t know where to start from. All effort seems fruitless and nothing seems to work. It’s just like all the customers in the world, none of them knows you or your business exists. […]

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[INFOGRAPHIC] Benefits of Market Research for Your SME

[INFOGRAPHIC] Benefits of Market Research for Your SME

There are several reasons why market research is important for your business’ success. Your market research needs will vary depending on your industry. Though most business managers and owners understand the importance of market research when starting a new business, it is important to keep market research within your ongoing marketing strategies. Market research helps […]

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Ways to Attract Customers by Communicating Directly With Them

Ways to Attract Customers by Communicating Directly With Them

Do you want to attract prospects, keep them engaged and convert them into potential customers for your business? Do you want them to keep coming back for more? Well then content marketing, direct mail marketing, and social media marketing are the best tools you can use to make a name of yourself and drive your […]

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