EIM

Inbound marketing, Content Marketing, Guest Blogging


Why Effective Marketing Requires Strong Onsite Content

Why Effective Marketing Requires Strong Onsite Content

Onsite content is vital to an effective marketing strategy, especially a strategy centered on content marketing. It provides a base of knowledge to reference, proving you are an authority in your industry. It affects everything from posts on other websites regarding your company to social media engagement. Let’s dig deeper into why onsite content is […]

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How Effective Visuals Can Boost Your Site Traffic

How Effective Visuals Can Boost Your Site Traffic

When we talk about site traffic, often the conversation turns to the technical aspects of your site that can either go wrong or be improved. You would be forgiven for focusing on your appearance in search engines and thinking outside the site itself because traffic is about getting found, right? Well, yes, but what the […]

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State of Inbound Marketing in 2017

State of Inbound Marketing in 2017

The past year has been a glorious one for digital marketers, and 2017 shouldn’t be any different. The flurry of online marketing via websites, social media, blogs, search engines, and other digital platforms will be unstoppable, as it aims to attract audiences in the hope of converting them into customers. Businesses will all be in […]

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5 Ways to Create Content that Drive Traffic

5 Ways to Create Content that Drive Traffic

If attracting traffic and visitors to your website is why you’re interested in content marketing, then your content should be prepared to help you achieve this goal. It’s a general knowledge that not all content are created equal. Forget about just creating high quality content, high quality content alone won’t make your website go viral. […]

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10 Content Marketing Checklist You Should Have

10 Content Marketing Checklist You Should Have

Content marketing can be a very valuable branding and promotional tool for businesses. Have you being using content marketing to drive growth and visibility for your business? Do you seem to find your efforts ineffective enough to produce the results that your business can depend on? If so, have you considered looking at your content […]

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How to Create a Super-Successful Inbound Marketing Campaign in 2016

How to Create a Super-Successful Inbound Marketing Campaign in 2016

2016 is expected to be a huge year for digital marketing as expectations are high that more companies, we’re talking major brand names here, are increasing their digital marketing budgets. Given that consumer behavior is constantly changing owing to the internet, and despite the looming dwindling economic fortunes of many countries, especially oil reliant states, digital […]

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