EIM

Inbound marketing, Content Marketing, Guest Blogging


Category: Inbound Marketing

A Dictionary of Inbound Marketing Terms

A Dictionary of Inbound Marketing Terms

This is a guest post from Hannah Corbett, Inbound Marketing Manager at SEO agency, EdgeThreeSixty. Image Credit Flickr When it comes to the world of inbound marketing, industry jargon and confusing terminology are abundant. Even the number of abbreviations and acronyms alone are enough to confuse any newcomer. That’s why it’s always useful to have […]

Read More

State of Inbound Marketing in 2017

State of Inbound Marketing in 2017

The past year has been a glorious one for digital marketers, and 2017 shouldn’t be any different. The flurry of online marketing via websites, social media, blogs, search engines, and other digital platforms will be unstoppable, as it aims to attract audiences in the hope of converting them into customers. Businesses will all be in […]

Read More

Why Online Customer Reviews Are Important For Small Businesses

Why Online Customer Reviews Are Important For Small Businesses

How crucial are online customer reviews for small businesses? They are extremely important, it turns out, because over 90% of consumers read online reviews before consulting a small business. Depending on whether they’re good or bad, people decide if they should do business with the company or not. With a number of online reviews and […]

Read More

8 Ways to Drive Maximum Results from Guest Blogging

8 Ways to Drive Maximum Results from Guest Blogging

Like it or not, your business needs inbound marketing to shine. When it comes to inbound marketing, one of the most sought after approaches is guest blogging. Guest blogging is so effective, doing a simple Google search for “guest blogging” returns nearly 5m result pages. However, not everyone that does guest blogging is doing it […]

Read More

How to Create a Super-Successful Inbound Marketing Campaign in 2016

How to Create a Super-Successful Inbound Marketing Campaign in 2016

2016 is expected to be a huge year for digital marketing as expectations are high that more companies, we’re talking major brand names here, are increasing their digital marketing budgets. Given that consumer behavior is constantly changing owing to the internet, and despite the looming dwindling economic fortunes of many countries, especially oil reliant states, digital […]

Read More

7 Ways to Know if A Client is Right for You

Signing on a new client for your services is usually one of the most exciting experiences of inbound marketing. The most rewarding of the experience is the feeling of contributing to the success of another business. While the feeling and experience is all exciting and fun, it is not always the case with most inbound marketing […]

Read More

MyBlogU: Where Content Marketing is Leading Inbound Marketing

MyBlogU: Where Content Marketing is Leading Inbound Marketing

If you’re a participant in the content marketing industry or have been an active spectator then you must have seen how Google has taken every possible steps it could to make it tough for webmasters to game its search rankings. Every avenue to acquire backlinks has been cracked down and once harmless looking methods are […]

Read More

Here’s What the New Google Update Means for Your Inbound Marketing, and How to Get the Most of It

Here’s What the New Google Update Means for Your Inbound Marketing, and How to Get the Most of It

Over the years, Google has gotten us quite used to the constant algorithm updates, new sets of so-called SEO best practices that Matt Cutts gracefully shares every now and then, and many other types of fluctuations that basically make our sleep a bit more restless every night. This September is no different. As here comes […]

Read More

Ways to Effectively Build Inbound Links Quickly(Tips Applicable for 2013)

Ways to Effectively Build Inbound Links Quickly(Tips Applicable for 2013)

Anybody that is in the inbound marketing business(whether to serve a commercial interest or for personal brand marketing) understands that building links is a necessity. While social media is the chief form of marketing for today’s online scope, you cannot completely ignore the absolute influence that search engines have on the web. In a space […]

Read More